One of my largest projects at Zinio has been overhauling the brand to create a consistent and ideal approach for the growth of the company to be projected to the public in an honest and engaging manner. This included development and creative direction for aesthetics, tone and voice, typography, and color while crafting a psychology to be representend in all outgoing communications.

Creative development assist by Matthew Davis and Jessica Clary. Additional design assistance by Ching Lai and Noele Lusano.